AI will revolutionize risk management. An interview with Steve Rosenbloom, founder of LibertyFi

One of Europe's Web1 fathers is diving into Web3! Of course, if you don't know his name, his previous achievements speak for themselves.

In the year In 1999, Steve Rosenbloom co-founded the e-commerce website Pixmania with his brother in Paris. In the year In 2006, the platform was in 26 countries. In the year He was one of the first investors in Deezer in 2008.

Today, 16 million people in 180 countries use the music streaming app. In the year It didn't stop there as he was one of the first board members of Molotov.tv, an online viewing service for the television channel that surpassed 12 million users in 2021.

Now, Steve Rosenblum turns his attention to crypto. But that's not all. The businessman, always at the forefront of new technological trends, launched the rising French startup Libertify.

It's an artificial intelligence-based solution that scans social media, analyzes market trends, and audits wallets (cryptocurrency portfolios) to give users recommendations that reduce their risk exposure and even place orders that improve their returns.

LibertyFi founder and CEO Steve Rosenbloom agreed to answer our questions. Here is his exclusive interview with BeinCrypto:

Hello Steve Rosenblum, you are the founder of liberty.com and one of the digital pioneers in France. First, can you introduce yourself?

Hello, I'm an entrepreneur, and you've probably encountered one of the 3 success stories in your everyday life: Pixmania, Deezer, or Molotov. To date, these have generated more than €2 billion in value.

One thing these business projects have in common is the intersection of technological change and a new generation of users, always with a different motivation.

Why did you start Libertify.com?

As we face a revolution in the financial world, there is no risk management solution for individuals with the explosive growth of millennial and Gen Z investors managing their own money.

It's like driving in a Formula 1 race without a helmet or brake pedal.

Given this alarming observation, Liberty's ambition is to immediately get AI Risk Management (AIRM) to the masses.

Can you give us an overview of Libertify and its main features?

Libertify AIRM is a unique risk management platform powered by AI.

We are committed to using big data to provide all the tools necessary to protect individuals' investments by removing cognitive biases and protecting their performance.

Olivier Siboni, professor at HEC and co-author with Nobel Prize winner Daniel Kahlemann focused on cognitive mechanisms that lead to errors, joined us from the beginning of the adventure, learning about the prospects of our project.

AIRM delivery revolves around two hemispheres:

– Left, text given for content:

Our AI content aggregates thousands of property data, thus generating targeted breakfast content, offering relevant ingredients and a refined selection of financial information.

From breaking news to technical analysis, we inform you widely and quickly, allowing everyone to make the right choice.

– Combining our precise scientific, technological:

Our AI risk management solution aims to make investing safer for everyone by providing critical tools to put individual investors on the same level as the big banks.

We are working to develop new AI-enabled solutions, allowing banks to create new and improved relationships with their prospective customers.

What do you think about Web3 and the future of Cryptos?

I fundamentally believe in decentralized finance; Its arrival is inevitable with future stocks token.

As with any fast-moving market, new rules and clarifications are needed to give investors more confidence. We also need to consider new tools to manage better.

For example, we launched our first AI portfolio audit.

A unique and free solution for everyone to benefit from the idea of ​​immediate optimization while maximizing their risk exposure and maintaining performance.

Considering the incredible volatility of Crypto assets, one can easily see the value of this assessment. A forewarned investor always has two values.

How do you connect to Libertify AIRM?

Today, our platform integrates a suite of solutions unavailable in CEFi and DEFi, allowing you to manage and grow your portfolio with one click.

Our SaaS platform is designed for digital banks, brokers, cryptocurrency platforms, decentralized wallets and securities accounts of traditional banks.

Do you have a CSR policy? How does it integrate finance and the environment?

Libertify supports a revolution in environmental, social and governance standards.

We introduce full remote work, selection of responsible technical providers, optimized technology choices (Serverless, AWS Graviton servers that emit 30% less CO2), partnership with Pixmania to use recycled equipment.

Moreover, we launched an AI crypto green fund focused on the 10 cryptos with the strongest commitment to environmental protection. Ultimately, our mission is to meet these necessary changes with the advent of responsible finance committed to individual investors.

What is your latest news?

LIBERTIFY Wins Fast Track Hong Kong FinTech Paris At the Paris meeting, the jury (Axa Next, BPI, Les Echos, AngelHub…) chose LIBERTIFY to represent France at this prestigious award, which will take place on November 2nd in Hong Kong. May the force be with us!”