Bloomberg integrates Polymarket data with the terminal
The Bloomberg terminal is shown in a Bloomberg LP photo by Travis Wise.
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Bloomberg Terminal now includes Polymarket's real-time options. Polymarket's turnover in August was close to $450 million.
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Financial data and news service Bloomberg is incorporating odds data from crypto betting platform Polymarket into its terminal service, indicating growing institutional interest in blockchain-based prediction markets.
Bloomberg Financial Products Chief Economist Michael McDonough announced the merger on Aug. 29. The move will allow Bloomberg terminal users to view PolyMarket's real-time US presidential election odds along with data from other prediction markets and polling services.
As the world's leading financial information platform with approximately 350,000 subscribers worldwide, Bloomberg's inclusion of Polymarket data marks a significant milestone for crypto prediction markets. Terminal controls about one-third of the market share for financial information services.
Polymarket, built on the Polygon blockchain network, has emerged as a popular platform for tracking US election odds. The protocol allows users to bet on various event outcomes using smart contracts for transparent trading and payments. Polymarket's August turnover is close to $450 million, with nearly $760 million due to the November 2024 presidential election.
Current Polymarket odds show Republican nominee Donald Trump with a slight edge at 50% compared to Democrat Kamala Harris' 48%. Predictors correctly predicted that Robert F. Kennedy Jr. would drop out of the presidential race in August, with the odds rising from 8% to more than 90%, prior to his withdrawal announcement.
Earlier this month, Polymarket partnered with Perplexity AI to provide AI-based event summaries and predictions such as polls and market trends. Crypto Briefing also covered how the unexpected 2024 US presidential election saw Polymarket trades push bets to over $300 million. In a recent defense of Ethereum founder Vitalik Buterin, Polymarket and other prediction market platforms provide a “social epistemic tool” for a large user base.
As Polymarket faces competition from rivals like the Solana-based drift protocol BET platform, Bloomberg's integration highlights the growing importance of crypto prediction markets for analyzing political trends.
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