DeLorean and Christopher Lloyd reunited in a stunning promo to unveil the Time Capsule. As the company prepares to launch its highly anticipated electric car, DeLorean Ecosystem's Web3 technology and innovation arm, DeLorean Labs, is introducing the Time Capsule collection as a unique way to include a variety of exciting brand activation opportunities. Win a new DeLorean EV.
Always a DeLorean fan, Lloyd stars as himself in the two-and-a-half-minute video that pays homage to the character that made him a beloved household name. The video features playful easter eggs in the role of a dog, none other than a Shiba Inu.
To direct the promo, DeLorean hired filmmaker Alan Ungar, behind the viral Uncharted Fan film and hit Sleeping Man Bandit. With just the right amount of nostalgia, the promo perfectly encapsulates DeLorean's drive to bring their brand to a new generation of car, film and digital fans.
“With Time Capsule, we wanted to introduce our community to something exciting to celebrate DeLorean's entry into the digital age,” said Evan Kuhn, president of DeLorean Labs. Being a DeLorean was about the future and the counterculture. It allows us to innovate and move in a way that other automotive brands can't.
Known as the back-to-front car, the DeLorean has become an integral part of pop culture, resonating with millions of fans around the world for nearly four decades. Although DeLorean Motor Company hasn't produced a new vehicle since 1982, their timeless car and stainless steel frame have since appeared in Lego, Hot Wheels, major video game titles, and other movies like Steven Spielberg's Ready Player One. One and the latest fast and furious entry is Fast X.
Users can register now. www.deloreanlabs.com For a chance to win 1 of 88 limited edition physical DeLorean Time Capsules or 1 of 8800 digital collectors. Each time capsule contains exciting and exclusive prizes such as a new DeLorean EV, pre-build slot reservations, F1 experience packages, DMC Nike Dunk SE 6.0 sneakers, SuiPlay OX1s, Karate Combat VIP seats, retro DMC apparel, limited edition digital DeLoreans that can be driven in the car. . Motor Verwer Web3 games, and many other prizes and collaborations will be announced.
Following the announcement of the Delorean Labs and Sui Foundation partnership at Token 2049 in Singapore, the company opened its first limited mint window by offering 800 Time Capsules on DeloreanLabs.com. All 800 were claimed within 32 minutes of their release. To qualify and secure the capsule, users can attend three more special claim windows, the first of which will take place today and the last two of which will take place in the weeks of October 28 and November 18. The Great Revelation will be in December 2024, when all things gathered will be revealed at the same time.
About DeLorean Labs:
As part of the DeLorean Motor Company (DMC) ecosystem, DeLorean Labs is focused on innovative Web3 technologies and all things digital, a fusion between the past and the limitless future. DeLorean Labs aims to revolutionize the automotive industry by building a tokenized ecosystem, including digital and physical collections, and an engaged community by creating a marketplace and protocols powered by the Sui Blockchain.
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