Crypto adoption has increased globally since Trump’s election victory.

After Donald Trump's victory in the 2024 US presidential election, the crypto market has seen a surge in adoption and investment, marking the highest growth seen in recent years.

Trump's crypto-friendly policies, coupled with his promise to create a transparent regulatory framework, has fueled global interest and investment in the sector.

The new wave of global crypto investors

A recent Binance survey of more than 27,000 participants across Asia, Australia, Europe, Africa and Latin America found that 45% of respondents expected to enter the cryptocurrency market by 2024.

Interestingly, 44% of participants allocated less than 10% of their total assets to crypto. This reflects the growing awareness and confidence in crypto as a stable, long-term investment asset.

This growth is not only global; It is especially evident among the younger generations. According to Bitgate, the number of Gen Z users has increased by 683% since Trump's re-election, with Gen Z accounting for 53.8% of new users. This increase is due to Trump's pro-Bitcoin stance and the generally optimistic outlook of the financial market.

“Donald Trump's pro-crypto stance resonated with young consumers during the US presidential election, highlighting the role of political narratives in shaping financial behavior.” – Bitget reported.

European markets witness parallel growth.

The trend is similar in Europe. Financial News London reports a significant increase in crypto-related ETP assets in 2024, marking a major milestone for digital assets. European crypto ETPs attracted £108 million (~$135 million) in new investments in November, making it the third best month for the product this year, according to data from ETFGI.

“Some of the increase was triggered by Donald Trump winning the US presidential election. In the year Crypto ETP assets in Europe surged to $6 billion after he won the race for the White House on November 5. Financial News London commented.

In the UK, the Financial Conduct Authority (FCA) has seen a continuous rise in crypto ownership throughout 2024. FCA data shows that 12% of UK adults now own cryptocurrency, 10% in previous reports.

Crypto awareness increased from 91% to 93%. The average value of crypto holdings rose from £1,595 to £1,842.

The UK adoption rate suggests that residents owning crypto assets could grow significantly in the coming years. Based on FCA research, many use crypto to send and receive payments, pay for goods and services, and convert to and from fiat. Businesses looking to capitalize on this trend should prioritize solutions that provide seamless crypto-fiat transactions that satisfy users' needs for a bridge between the two economies. Paybis Chief Revenue Officer Uldis Teraukalns told BIncrypto.

Trump's major policy changes, such as the establishment of a strategic bitcoin reserve and the formation of the Bitcoin and Crypto Advisory Council, have created unprecedented optimism about the future of cryptocurrencies. These actions pushed the price of Bitcoin to a new record high, with other cryptocurrencies such as Ethereum following suit.

This election marked a pivotal moment for the cryptocurrency industry, not just in the US, but globally. Investors, from beginners to seasoned professionals, are looking for opportunities in this dynamic market, hoping for a new era in which cryptocurrencies will gain wider recognition and regulation around the world.