Forever is an AI-enhanced Ethereum Layer 2 transition, purpose-built for the entertainment industry

Forever is an AI-enhanced Ethereum Layer 2 transition, purpose-built for the entertainment industry


Los Angeles, United States, May 7, 2024, Chainwire

Global brands and talent can use Eternity's technology to store IP on-chain and engage with their fans with next-generation content and experiences.

Eternity, the popular and renowned platform for verified NFTs with icons such as Lionel Messi and Shaquille O'Neal, announces the launch of a pioneering Layer 2 solution on the Ethereum blockchain. This evolution is set to transform the web3 entertainment landscape by directly addressing the challenges faced by major brands such as Amazon, Marvel and Warner Brothers by embracing blockchain technology.

Ethernity's interactions with global entertainment brands exposed significant barriers to Web3 adoption, ultimately fueling the growth of the Ethernity chain. Chief among their concerns were privacy, cost, and complex communications, all of which were addressed by this evolution. Ethernity's Layer 2 solution strengthens security, offers reduced gas fees, and includes a plug-and-play toolkit, making it easy for global entertainment brands to integrate franchises with blockchain. To ensure that proprietary information and creative IP are protected, EternityChain includes advanced AI capabilities – including comprehensive Digital Rights Management (DRM) controls – that combat counterfeit asset transactions and provide a secure environment for both users and brands.

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Key Features of Eternity Chain

Enhanced AI Capabilities: Embedded in the Ethernity Chain, AI provides unparalleled security and brand protection with strong Digital Rights Management (DRM) controls to prevent counterfeit asset transactions and ensure a safe environment for consumers and brands. Plug-and-Play Tools: Agther's plug-and-play tools provide code-to-code tools to help bring global entertainment products to the pool and quickly and easily bring platforms, marketplaces, and Web3 applications to life. Eco-friendly and low gas bills: Eternity chain is designed to reduce environmental impact and barrier to entry for users and developers with significantly reduced gas bills. 100% EVM as Standard: Seamlessly integrates all current standards including Eternity Chain Tokens, NFTs and Diff Smart Contracts.

“Our goal is to transform how entertainment brands engage with their audiences through Web3 technologies,” said Nick Rose, CEO of Eternity. By expanding to Layer 2, we're not only expanding our capabilities, but also providing brands with a comfortable, sustainable and secure environment to create next-gen entertainment products and fan experiences.

For more information about Eternity and the transition to Layer 2, please visit

About eternity

Ethernity is a leading Cayman Islands technology company focused on innovative Web3 solutions, including their upcoming Ethereum Layer 2 solution specifically for global entertainment brands looking to move their intellectual property to the blockchain. Leveraging our established partnerships, deep expertise and strong infrastructure, Eternity is poised to lead the world's leading Web3 entertainment ecosystem. We provide an AI-enhanced, secure, environmentally friendly and intuitive platform that meets the needs of next-generation entertainment enterprises and products.

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CMOJames Aitken Ethereum Chain[email protected]

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