‘Ghosts or AI?’: How AI Lapped Drake With Kendrick Lamar’s Rap Beef

'Ghosts Or Ai?': How Ai Lapped Drake With Kendrick Lamar'S Rap Beef



he said a lot We won't get into much of the beef going on – to put it mildly – between rappers Drake and Kendrick Lamar.

But one emerging theme from the Scorched Earth lyrical war is SFW: the ways in which AI has revealed the increasingly central role in modern music.

Constant exchange with Drake and Lamar Brutal disc tracks This weekend, Kendrick's key partner — record producer Metro Boomin — tweeted an anti-Drake hit and encouraged his followers to brag about the award.

The track “BBL Drizzy” originally referred to a derogatory nickname for the Toronto-born pop star. It was created By fellow rapper Rick Ross.

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Like many viral tracks these days, “BBL Drizzy” is an AI-generated beat that turns modern references into vintage sounds (see: Fake Frank Sinatra Radio head coveror the 1940s Big band music about a person losing control of bodily functions at work). On this occasion, Metro Boomin brings back Drake's endless insults as a 1970s soul ballad.

It was the first version of the track. It was created Last month by King Willonius, a comedian who uses AI to create cultural commentary.

AI found its way into Drake and Lamar's argument long before this weekend. In March, Lamar included one of Drake's first live recordings—a track titled “Taylor Made Freestyle.” Voices generated by AI Emulating both Snoop Dogg and the late rap legend Tupac Shakur.

Within days, Shakur's estate threatened to sue Drake for using the late rapper's likeness without permission—specifically to poke fun at Lamar, another popular West Coast hip-hop star who had long featured Shakur.

“The unauthorized, equally pathetic use of Tupac's voice adds insult to injury to Kendrick Lamar, a good friend of the estate who has publicly and privately given nothing but respect to Tupac and his legacy.” Billboard Read it.

Two days later, Drake removed the track from social media. Lamar was released within a week “Euphoria” Specifically, a brilliant anti-Drake diatribe expressing the artist's faith in artificial intelligence to fight the lyrical wars.

“Am I fighting ghosts or AI?” After Drake said he couldn't write songs without 20-person teams and high-tech help, Lamar rapped.

Ironically, Drake was on the receiving end of the AI-based drama. Last year, an AI-powered song that mimicked his voice and fellow musician The Weeknd's music attracted a lot of positive attention. Considered for a Grammy-before Legal threats Universal Music Group has put that hope to bed.

Despite its artificially enhanced origins, so was the track “Heart on My Hands.” It has been widely appreciated Some hip-hop fans argue that it's better than the real thing.

“Best Drake song in years and he didn't write or sing it,” wrote one YouTube commenter.

Edited by Andrew Hayward.

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