Blockchain gaming startup Immutable announced its official launch on Tuesday Immutable passportA universal token and wallet solution that aims to simplify online gaming and player marketplaces.
Immutable Passport provides users with a single ID and wallet that allows them to easily carry digital assets, achievements, identities and funds across multiple crypto games and marketplaces. The company claims that blockchain removes much of the complexity associated with registering and accessing games from its product.
Following a The beta was launched earlier this yearIncluding this official release, Immutable Passport has been integrated into five crypto games and marketplaces The gods are not boundBlocklet Golf, Bleacher Report's Watch2Earn, TokenTrove and AtomicHub.
Combined, Immutable Gaming says those games and marketplaces have more than 500,000 registered users. Immutable Passport works with the company's Immutable X scaling network Ethereum. The company is developing an advanced measurement network for games. It is called immutable zkEVMBased on Polygon's zkEVM technology.
Passport works by creating a passwordless login and automatic wallet without players having to control their private keys or assets. The product is now open to more game studios and developers for integration.
Consistently cited internal research that shows Passport users are more than twice as likely to sign up and log in compared to traditional email and wallet methods. The company sees the product as key to solving the high dropout rate among players during initial registration.
“It's incredibly frustrating to spend countless hours building a great game only to lose players due to a complicated and cumbersome registration process,” Immutable President and Co-Founder Robbie Ferguson said in a release.
“That's why our developer partners love Immutable Passport,” he continued. “It increases user reach, improves transactional transactions, and provides a smoother, more seamless experience that allows players to explore new worlds and participate in a new economy like never before.”
To encourage adoption, Gods Unchained-A competitive card game with collectible NFT cards – will offer an in-game cosmetic NFT item for players who use Passport to register before December 31st. Gods Unchained also recently partnered with Amazon Prime Gaming. Offer free in-game items to premium subscribers.
Editor's Note: This article was written with the help of AI. edited and fact-checked by Andrew Hayward.
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