Impossible Gaming Venture Sells for $97M, Shares Contradictory Predictions for 2024
Metaverse technology company Improbable announced in a year-end statement on December 18 that it has sold its gaming business, The Multiplayer Group (MPG), to Keywords Studios for £76.5 million ($97.1 million).
Herman Narula, Improbable's co-founder and CEO, called Keywords a “like-minded business partner” and said he was excited to see MPG embark on a new chapter. Keywords works with the biggest names in the gaming industry such as Activision Blizzard, Bethesda, Zenimax, Epic Games and 2K.
“Nurturing and nurturing work around sports, web3 and fashion is at the heart of our philosophy and allows us to realize lasting value.”
Narula said this deal is part of his venture strategy for 2024. Unthinkable first got 2019 MPG for £30 million.
Cointelegraph contacted Improbable for more information about the sale but has yet to receive a response.
Related: Web3 company envisions a future where players can rent their in-game assets for crypto
He released his unimaginable 2024 prediction, the Metaverse and Web3 are not “yesterday's news”.
Narula said:
Fueled by the interplay of gaming, VR/XR and Web3 technologies, Metavas is poised for growth in 2024.
According to Softbank-backed developer Metaverse, 2024 will see further consolidation and streamlining in the gaming, web3 and crypto sectors, resulting in a “stronger, more robust and more integrated startup ecosystem”.
In the year In 2023, Improbable partnered with Major League Baseball to create a virtual baseball stadium for fans to join games in digital reality.
The growing use cases of artificial intelligence (AI) in the gaming world and in content creation and business applications predicts unimaginable more physical-digital crossover experiences.
The company's co-founder and chief operating officer, Peter Lipka, added that AI will change how businesses operate and that AI-generated 3D interactive objects will appear in 2024.
Expecting a big year for Web 3 and gaming alone is impossible. In a recent interview, two GameFi executives, Yat Siu and Johnson Yeh, told Cointelegraph that they believe more users will enter Web3 with blockchain games next year.
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