She helped Nike dominate the fashion world. NFT Adopted in 2011 In 2021 he founded the crypto startup RTFKT (pronounced “Artifact”) and did a lot of work. Token-gated sneaker drops since. Until now, you often needed to own an expensive NFT to buy real-world hits. That's not the case with Nike's latest RTFKT collaboration.
On Monday, Nike launched a public pre-sale for the new model. RTFKT Dunk Genesis sneakers, allowing anyone to buy the shoes without owning RTFKT NFT. The Nike x RTFKT Dunk Ghost Edition and Dunk VOID Edition will retail for $222 each—plus an accompanying t-shirt for the collaboration with both brand logos and “Oops you're in front” emblazoned across the front.
Both sneaker styles have a futuristic edge that matches RTFKT's previous hits and the visual movement of the digital sneakers, and also have some unique features: “Val Clip Tongue” and “Modular Heel Shield” mods can be detached for customization. Appearance. Nike provides 3D files so owners can “create your own mods”.
And they don't need NFT to buy, these sneakers themselves are tied to NFTs. Inside the sneaker is an embedded near-field communication (NFC) chip called the RTFKT World Merging chip, which allows the wearer to “find a digital collectible if they so choose and link the shipped physical product to the received digital collectible.”
The VOID Edition sneakers are expected to ship on July 31, 2024, while the Ghost Edition shoes will ship by August 31, 2024. Nike and RTFKT had an exclusive pre-order window for existing NFT owners ahead of the public sale. .
It's not clear on which chain Nike and RTFKT will issue their respective NFT sets, but RTFKT has already released them on Ethereum. However, Nike has its own .Swoosh digital kicks platform on Polygonone Ethereum Measurement network.
The brands have already launched it. RTFKT x Nike Air Force 1 Earlier this year, Sneaker required NFT purchases to redeem for real-world shoes, and they dropped it early. Cryptokix sneakers in 2022. NBA star LeBron James has been seen as a long-time Nike endorser. RTFKT x Nike Air Force 1 Shoes Before the Lakers' playoff game in May.
RTFKT is the company behind Clone X, a popular and valuable NFT profile picture (PFP) suite. Clone X NFTs generated over $852 million in trading volume. Crypto IslamAnd currently secondary market prices Start with more than 1.4 ETHOr about $2,850.
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