Web3 and how art can improve philanthropy and fight climate change – Code Green
After breaking into the scene, Bitcoin (BTC), Web3, and virtual tokens (NFTs) positioned themselves as springboards for activism. The infrastructure and tools that make up the growing crypto sector have positively impacted people from all walks of life, and the space continues to attract the brightest minds to solve some of the world's most challenging problems.
While the general focus of most crypto protocols is financial and fintech, there are a few projects focused on socioeconomic, environmental, and human rights-related issues. Code Green is one project focused on applying blockchain technology as a way to carry out social and environmental initiatives on a global scale.
In Episode 29 of The Agenda Podcast, hosts Ray Salmond and Jonathan DeYoung welcome Code Green founder Ina Moja to discuss how the nonprofit advocacy group is combining the power of art and Web3 to fight for sustainability.
Collaboration is key to the success of Web3 and NFTs.
In this section, Moja stresses that Web3 projects should be strategic and deliberate, and focus on leveraging existing community members to avoid new initiatives or spin-offs.
When asked about the role of NFTs in Code Green's philanthropic initiative, Modja said:
“We're not an NFT project. Basically, all the NFTs we've done are for people because if you want to support social or climate justice, you don't have to pay for it. You can be part of the community and learn, learn and contribute to it. So for us, […] We have a non-profit side, which is something that is very important. And primarily, that's where we do most of our work.
In terms of charitable giving and philanthropy, Modja believes that “art is a really powerful tool to bring awareness and touch people and inspire them to do something.”
Referring to the popular World Women's NFT Project, Modja explained how Code Green manages the charity wing of the blue-chip NFT project and organizes donations for various organizations. She said: “We were leading the second generation of women in the world, the new percentage of sales by women. And this funding was around $2 million.
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Realizing that the culture of charitable donations has developed, he pointed out that the most effective method of fundraising is for donors to collaborate with organizations that are already deeply involved and then direct the collected funds to various aid organizations.
“We don't sell something, but collaboratively, we raise money to do that. And the only thing we're selling is a sandbox game that people can buy if they want to – but if they don't want to buy anything, they can still play. But those who chose to buy certain items, the money went to non-profit organizations and organizations that support gender equality and climate justice. So the model for us is not based on selling NFT to do what we want. But maybe we need, when we create the app, we need a funding model. But we always want to get that money from the community, not from the big corporations.
To hear more from Modja's conversation with Agenda — including Code Green's 2024 plan — listen to the full episode on Cointelegraph's Podcasts page, Apple Podcasts, or Spotify. And don't forget to check out Cointelegraph's full lineup of other shows!
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