Europe needs ‘Airbus for Metaverse’ to become a global leader in Web 4

LSE Consulting, based at the London School of Economics and Political Science (LSE), has recently released a report outlining the path to European dominance in the Web 4.0 sector.

According to the group, establishing an Airbus-style industrial conglomerate to foster innovation and growth in the Metaverse is the best option for the EU to compete with the US, China and other global sector leaders and exploit Europe's current technological and economic advantage. Capacity.

Airbus is a multinational conglomerate created in 2000 when a trio of French, German and Spanish aerospace companies merged. As of 2019, it is a leading manufacturer of both airplanes and helicopters.

The relevance to the Metaverse market is that, according to LSE Consulting, it is undergoing cross-border integration and the company's focus is on Europe remaining a major player in the global aerospace market.

According to the group's report, mainstream adoption of the Airbus model will help put the EU at the top of the Web 4.0 hierarchy:

“An immersive industrial cluster contributes to the unique Internet engineering know-how in Europe. As national and regional governments must support engineering and research education programs more broadly, immersive technologies can make these programs more attractive.

The report cites several case studies from leading European companies such as BMW, Ikea, Bosch Sensortec GmbH, Ericsson and STMicroelectronics. Based on the success these and other European companies have had in exploring metaverse technologies, LSE Consulting offers three recommendations for growing the sector.

First of all, the formation of the above-mentioned international group – the Airbus model – is necessary for European innovation in the Metaverse, to compete at the international level, according to the report.

Secondly, LSE Consulting recommends prioritizing skills supply training to ensure Europe's workforce is up to the challenge of innovation in the metaverse.

Finally, the report calls for government support to develop innovative cross-border solutions for emerging challenges and adoption rates.

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XR4Europe managing director Michael Barnover said in a statement: “There are many viable pathways for the continent,” adding, “The recommendations by LSE researchers will contribute to discussions around the pathways we need to consider.”