Zora launched Focus Markets on Solana, not Foundation.

Zora Launched Focus Markets On Solana, Not Foundation.


Decentralized social platform Zora has launched its new Focus Market platform on Solana, which allows marketers to predict which buzzwords, hashtags, trends and topics will go viral online.

“Trade what's trending: take a position on any topic, idea, meme or before it's gone,” says Zora's newly launched platform.

1 Solana (SOL) currently costs $85 to deploy “Trend,” which aims to thwart spam, said Jacob Horn, one of Zora's co-founders, on Tuesday. Trends don't have creator rewards.

Zora is also allowing “pairs” to be created under Trend, which will offer creator rewards.

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In a promotional video, Zora cited the pairing of $redlight and $coldplunge as examples of the $longevity trend.

Traders are currently testing the app in “focus markets”, “longevity”, “cats”, “dogs”, “bitcoin” and “aigirlfriend”.

Main focus is market trends dashboard. Source: Zora

The Focus Market platform allows users to track their profits and losses in real-time with a dashboard trending and trading pairs like ordinary tokens.

The ZORA token reacted positively to the announcement, rising 6.2% to $0.022 in the last 24 hours, while the broader crypto market recovered 1.2% over the same time frame.

The launch of Zora Focus Markets coincides with the rapid growth of the prediction markets, which exceed $10 billion in monthly trading volume and are increasingly approaching the mainstream market.

Meanwhile, Zora posted a job listing on Monday to the “Focus Economist” on platforms like Tiktok, Instagram Reales, YouTube Shorts and X, looking for someone who lives on the Internet and sees “what's next anonymously.”

Zora Solana's integration of the foundation community is criticized

Solana's merger upset some members of the Bethes community, as Zora moved most of its operations from its home base to Bethes last year and launched its first token on the network in April.

Zora also helped launch Base profile-linked Creator Coins in July, even helping Base overtake Solana in daily token creation activity later that month.

RELATED: Base App Sunset Creator Rewards Doubles on Business

Jacek Trociński, the developer of Base memecoin Degen, said it was “very sad” to “witness” Zora turning to Solana to launch a cryptocurrency exchange platform.

“After having support from the entire @base team for the better part of a year, they've taken the second time the business has changed. Low trust, questionable ethics, users, rinse and repeat.”

“We've had to put up with your… stuff for 9 months,” Veil Cash developer Apx777.eth said.

But Base creator Jesse Pollack says that Zora's creative tools are “fully implemented” on Base and that he's excited to see Zora “continue to try to grow the onchain pie.”

Zora listed the ZORA token on Solana in January and the Zora X profile now appears as “Solana”. Also, I haven't posted about Beth in months.

But he has not made any public statement indicating that he is moving from Basse. Cointelegraph reached out to Zora for comment, but did not receive an immediate response.

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